magier vs Hey Design

In this magier vs Hey Design comparison, we break down the pricing, services, turnaround speed, quality assurance, SaaS expertise of both of these agencies from a neutral point of view, so that you can decide for yourself which subscription fits your team's actual needs.

magier vs Hey Design at a glance

magier offers broader services and a longer track record with verified reviews, while Hey Design brings a narrower SaaS-only focus and a low-cost trial. Here is how they compare across the criteria that typically decide which subscription a team picks.

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Here you can see two services built for different situations. If your primary need is SaaS ad creatives and you want to test-drive the service before committing, Hey Design's €1 trial and SaaS-only focus are genuine advantages. If you need a broader creative partner that also handles Webflow development, branding, and design work beyond marketing assets, magier covers more ground and backs it with years of public client reviews.

What is magier?

magier is a creative subscription service that provides graphic design and Webflow development to businesses on a monthly basis. Founded by Sina Sadegh and Maximilian Fleitmann, both with over 10 years of experience building businesses from early-stage startups to unicorn-scale companies, magier positions itself as an extended design and development team for its clients. The company is a Webflow Premium Partner and serves 150+ clients worldwide with a 4.9/5 rating across 2,000+ reviews.

Key services:

• Graphic design subscription (€2,750/mo): unlimited tasks covering ad creatives, brand design, logo, web design, UI/UX, illustration, icons, infographics, presentations, social media, packaging, print, app design, and motion design, with every task reviewed by an art director before delivery
• Webflow development subscriptions (from €890/mo): dedicated Webflow builds including new landing pages, complex sections, custom development, and integrations, available as a standalone subscription or combined with design at €4,450/mo
• One-time projects: branding (2-4 weeks), web design (2-6 weeks), and Webflow development (2-6 weeks) for teams that need a fixed-scope project with a set deadline

Target audience: SaaS companies, fintech, ecommerce, agencies, startups (idea stage to unicorn), marketing teams, VCs, AI companies, and Web3 projects.

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What is Hey Design?

Hey Design is an on-demand marketing design subscription built exclusively for B2B SaaS teams. It was launched in 2025 by Dylan Hey and Celia Hey as a creative arm of Hey Digital, a B2B SaaS performance marketing agency founded in 2018. Based in Tallinn, Estonia, Hey Design claims 200+ SaaS companies served and a 99.99% average satisfaction score. The company's website is built on Framer.

Key services:

• Creative subscription (from €2,500/mo): three tiers covering static ad creatives, carousels, short-form video (from the €3,000/mo tier), and landing page design (from the €4,000/mo tier), with unlimited revisions, a dedicated project manager, and a 7-day trial for €1
• Product and demo videos: full product demos, feature launch and explainer videos, UGC (AI or real creators), event booth loops, and testimonial video editing, available as project work
• Website design and build: full website redesigns, new SaaS websites, website refreshes, specific pages, and landing pages, delivered as projects with phased delivery and approval stages

Target audience: B2B SaaS companies only. They explicitly do not serve ecommerce or DTC brands.

Services and scope compared

magier covers a wider range of services, while Hey Design goes deeper on SaaS marketing creative.

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The biggest scope difference is Webflow. magier is a Webflow Premium Partner with dedicated development subscriptions starting at €890/mo for smaller tasks and €2,750/mo for larger builds. Hey Design builds websites as projects but does not specify which platform they develop on, and their own website runs on Framer rather than Webflow.

Hey Design has a notable advantage in video. Their Motion Boost tier (€3,000/mo) includes short-form video in the subscription itself, and they offer full product demos, UGC content (AI or real creators), event booth loops, and testimonial video editing as project work. magier includes motion design and can create demo videos, but video is not a separately marketed service line.

Hey Design also includes copywriting as part of their website projects, noting that they develop copy and design together. magier does not include copywriting in its standard scope.

For teams that only need marketing creative for a SaaS product, Hey Design's scope covers the essentials well. For teams that also need Webflow development, branding, packaging, print, or illustration work, magier is the broader service.

Pricing and total cost of ownership

Hey Design starts €250/mo lower for its base plan, but magier includes a wider scope of services at its entry price and offers Webflow subscriptions that Hey Design does not match.

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All prices sourced from magier.com and heydesign.co/pricing as of October 2026.

The sticker prices might look close, but the scope behind each price is different. magier's €2,750/mo design subscription includes every design category from ad creatives to packaging to UI/UX to brand design. Hey Design's €2,500/mo Static Edge plan is limited to static ad creatives, carousels, and non-ad assets. If you need landing page design, you need their €4,000/mo Ad Master plan.

So the real comparison depends on what you actually need designed. A team producing only static ad creatives saves €250/mo with Hey Design. A team that also needs landing pages, brand work, or UI/UX design pays €4,000/mo with Hey Design for the Ad Master tier, compared to €2,750/mo at magier for a plan that already includes all of those.

Hey Design's €1 trial is a true advantage for teams that want to test the service before committing. magier does not offer a trial, though both services allow monthly cancellation.

For Webflow development, there is no comparison. magier offers dedicated Webflow subscriptions starting at €890/mo. Hey Design does not offer Webflow development at all, so teams needing ongoing Webflow work would need a separate provider alongside their Hey Design subscription.

Turnaround and delivery speed

Both services promise under 48 hours for their core deliverables, but the specifics differ.

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magier commits to a specific cadence: first results within 48 hours, and then an update every 48 hours after that, whether it's a revision or the next completed task. This makes the delivery rhythm predictable, which is useful for teams planning around campaign deadlines.

Hey Design states their under-48-hour turnaround specifically for ad creatives. Their website does not specify turnaround times for other deliverable types like landing pages, email design, or sales enablement assets. For teams whose primary need is ad creative volume, this may not matter since that's where the 48-hour commitment applies. For teams with a broader mix of requests, the turnaround for non-ad work should be clarified directly with Hey Design before subscribing.

Hey Design's €1 trial gives teams a way to experience the actual turnaround speed before committing to a full subscription, which is a practical advantage when turnaround is a key concern.

Design quality and vetting

magier has a documented quality review layer that Hey Design does not publicly describe.

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magier's art director review is a structural quality layer. Every design is checked for consistency with the brief and overall accuracy before it reaches the client. This means the person reviewing your work is not the same person who created it, which reduces the chance of something being delivered with an issue the designer didn't catch. Most design subscriptions, including Hey Design from what's publicly available, do not describe an equivalent step.

Hey Design's quality argument is different. Their claim is SaaS-specific expertise. Because they were built by Hey Digital, a B2B SaaS performance marketing agency with 8+ years of experience and 125+ SaaS brands served, they argue that their designers already know what works in SaaS marketing. That's a credible claim, and for teams producing high volumes of ad creatives for SaaS campaigns, working with designers who understand that space from day one saves onboarding time.

The gap is in external validation. magier has a 4.9/5 rating across 2,000+ reviews on Trustpilot and Clutch, which gives prospective clients a large, independent body of feedback to evaluate. Hey Design, founded in 2025, does not yet have public reviews on any major review platform. Their 99.99% satisfaction score is self-reported on their website, so there is no way for a prospective client to independently verify it.

Let's be honest: a self-reported satisfaction score and verified third-party reviews are not the same thing. magier's review volume gives buyers something concrete to evaluate before signing up.

Creative direction and strategic support

Neither magier nor Hey Design positions itself as a strategy-led service with a dedicated Creative Director, but both include a layer of creative oversight.

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magier's art director is not just a project manager who checks boxes. They provide creative oversight in the form of quality review, consistency checks, and brief alignment on every task. The client provides business context and priorities, and the art director ensures the creative execution meets both the brief and a quality standard. This is a meaningful layer for teams producing a high volume of diverse assets where consistency across deliverables is important.

Hey Design does not describe an equivalent creative oversight role, but their advantage is a different kind of strategic value. Because Hey Design is an extension of Hey Digital, a performance marketing agency, their designers are positioned as understanding what performs in SaaS advertising. This means the design decisions are informed by ad performance experience rather than a separate creative review step.

For teams that need a broad creative partner handling everything from brand design to Webflow builds, magier's art director model keeps quality consistent across a wide range of deliverable types. For teams focused on SaaS ad creatives where the design needs to perform in paid campaigns, Hey Design's performance-aware approach may deliver that value without a formal creative review layer.

Collaboration, platform, and workflow

Both services use a portal-based workflow, but the tools and file delivery differ.

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The day-to-day experience with magier centers on a native dashboard for submitting structured briefs, plus Slack for quick questions. Finished designs are stored in a dedicated Figma file and on the dashboard, and clients receive all raw data files. This means the design source files are always accessible, which is important for teams that may need to make quick edits or hand off files to other partners.

Hey Design uses a portal powered by ManyRequests, which handles request submission, prioritization, progress tracking, and file delivery in one place. The portal includes design annotation features, so clients can provide visual feedback directly on deliverables.

Reliability and scalability

magier's larger team and longer track record give it a structural advantage in reliability, while Hey Design offers flexibility through pause and active request upgrades.

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When a single designer gets sick or goes on vacation, a managed team model can reassign the work without the client needing to find a replacement. magier's larger team size and multiple art directors make this kind of continuity more straightforward. Hey Design, with approximately 11-20 employees covering the entire operation, has less room for redundancy.

Hey Design's scalability model works differently. Instead of adding a separate pipeline, you can upgrade your active requests to 2x or 3x within the same subscription. This means more tasks in progress at the same time without changing plans. For teams whose bottleneck is throughput on a single type of deliverable (like ad creatives), this is a clean way to scale.

magier scales through parallel pipelines. A team on the design + Webflow combined plan has one active design task and one active Webflow task running at the same time, which is better suited for teams that need both design and development capacity in parallel.

Both services offer flexible commitments. magier requires 7 days' notice before the next billing cycle to cancel. Hey Design allows pause or cancel at any time, which is marginally more flexible.

Risk, compliance, and brand security

This is a section that most design subscription comparison pages skip entirely, but it's worth addressing because it affects long-term trust in the partnership.

Both magier and Hey Design use in-house teams rather than freelance networks, which reduces worker classification risk and keeps brand assets within a controlled environment. Neither service relies on a rotating pool of anonymous contractors, which is a common concern with marketplace-style platforms.

magier stores all finished files in a dedicated Figma file and on the dashboard, and clients receive all raw data files. This means you always have access to your assets, and if you cancel the subscription, your files go with you. Hey Design delivers work through their ManyRequests-powered portal, but their specific policies around file ownership, data retention after cancellation, and raw file delivery are not publicly documented.

Neither service publicly details their NDA policies, data handling certifications, or IP assignment terms on their website. If IP ownership or data security is a deciding factor for your team, it's worth requesting these details directly from both services before committing.

One relevant note: Hey Design is operated by Hey Digital OÜ, an Estonian company. magier operates from Germany. Depending on your organization's compliance requirements, the legal jurisdiction may be relevant, particularly for EU-based teams working under GDPR.

Who should choose magier

• You need both design and Webflow development from one team: magier is a Webflow Premium Partner with dedicated development subscriptions. If your team needs landing pages built in Webflow, site maintenance, or custom Webflow development alongside ongoing design work, magier handles both in one relationship rather than requiring a separate developer.
• Your design needs go beyond marketing creative: If you regularly need brand design, packaging, print, UI/UX, illustrations, or app design in addition to ad creatives and landing pages, magier's scope covers all of those under one flat fee.
• Third-party reviews and proven track record are important to your buying decision: magier has a 4.9/5 rating across 2,000+ reviews on Trustpilot and Clutch, 150+ clients served, and five unicorn-scale companies on its client list. That volume of external validation gives you a concrete basis for evaluating the service before you sign up.
• You serve multiple industries or audiences: magier works across SaaS, fintech, ecommerce, Web3, agencies, and more. If your brand is not B2B SaaS, or if your team handles creative for multiple product lines or verticals, magier's cross-industry experience is a better fit.
• You want a one-time project option for larger scoped work: magier offers one-time projects for branding (2-4 weeks), web design (2-6 weeks), and Webflow development (2-6 weeks) with fixed deadlines, which works well for teams not ready for a monthly subscription.

Who should choose Hey Design

• You are a B2B SaaS company and SaaS-specific expertise is your top priority: Hey Design was built by a SaaS performance marketing agency and focuses exclusively on B2B SaaS. If your primary concern is working with designers who already understand SaaS funnels, ad formats, and conversion language without needing a long onboarding, that specialization is a real advantage.
• You want to test the service before committing: Hey Design's 7-day trial for €1 lets you submit a real design request and evaluate the quality, speed, and working relationship before paying for a full month. That's a low-risk way to make the decision, and most design subscriptions do not offer anything comparable.
• Your primary need is ad creative volume: If your team's bottleneck is producing static and video ad creatives at scale for paid campaigns, Hey Design's pricing tiers are structured around exactly that use case. Their Motion Boost and Ad Master plans add video and landing pages incrementally, so you only pay for the scope you need.
• You want video in your design subscription: Hey Design includes short-form video (up to 15 seconds) in their €3,000/mo tier and offers full product demos, UGC, and explainer videos as projects. If ad video production is a regular need, having it built into the subscription is convenient.
• You want maximum flexibility on commitment: Hey Design's pause-or-cancel-anytime policy is slightly more flexible than most subscriptions, including magier's 7-day notice requirement.

If you’re looking beyond just these two options, here are a few more comparisons for you to check.

Case studies from magier

Plancraft: web redesign led to a 20% increase in conversions

Plancraft, a VC-backed SaaS company based in Hamburg, needed a web redesign that would translate directly into better conversion rates. magier redesigned the site, and the outcome was a 20% increase in conversions. For teams evaluating Hey Design's claim that SaaS-only expertise leads to better-performing creative, this case study shows that magier delivers measurable conversion results for SaaS clients while also covering the broader design and development scope that a SaaS-only service cannot.

Planted: a Webflow website with complex sections within a tight deadline

Planted, an Impact SaaS company based in Cologne, needed their Figma design turned into a fully functional Webflow website within four weeks. The existing site, built by another team, had scalability issues and poor quality. magier built the new site in Webflow with 50+ reusable components, migrated 10+ collection lists, preserved SEO rankings, integrated a custom Google Maps API, and delivered 17 new pages with a flexible CMS. This is exactly the kind of project Hey Design cannot handle, since they do not offer Webflow-specific development.

How magier works

So how does this work in practice? You start by subscribing and getting matched with a dedicated team.

1. Subscribe and get matched with your team: Choose the plan that fits your needs, whether that's design, Webflow development, or both. magier matches you with a handpicked team of designers and developers led by an art director.
2. Submit your first brief through the dashboard: Use the structured brief format in the magier dashboard to describe what you need. No back-and-forth emails or unstructured task descriptions.
3. Set your priorities: If you have multiple tasks queued, decide which one should be worked on first. You control the order.
4. Get your first delivery within 48 hours: The team starts working immediately, and you receive the first results on your active task within 48 hours. Every task is reviewed by an art director before it reaches you.
5. Review, request revisions, and move to the next task: Leave feedback directly in the dashboard, request unlimited revisions until you're satisfied, and once a task is complete, the team moves on to the next one in your queue. All finished files are stored in a dedicated Figma file and on the dashboard.

Why choose magier

• Design and Webflow in one subscription: magier is a Webflow Premium Partner with dedicated Webflow subscriptions starting at €890/mo, so you don't need a separate developer or agency for site work.
• Art director review on every task: Every deliverable is checked for quality, consistency, and brief alignment before it reaches you, which reduces revision cycles and catches issues the original designer might miss.
• Verified by 2,000+ reviews: A 4.9/5 rating across Trustpilot and Clutch gives you independent feedback from hundreds of real clients, not just testimonials on a website.
• Broader creative scope: One flat monthly fee covers everything from ad creatives and brand design to UI/UX, illustrations, packaging, print, and motion design.
• Flexible entry points: Choose between a monthly subscription for ongoing work or a one-time project for larger scoped work with a fixed deadline, so you can start with the commitment level that fits.
• 150+ clients across industries: magier has worked with SaaS companies, fintech firms, ecommerce brands, agencies, and Web3 projects, so the team is experienced with a wide range of design contexts and audiences.

Final thoughts

Hey Design and magier both solve the same core problem: getting quality marketing design done without the delays and management overhead of freelancers or traditional agencies. Where they differ is in who they serve best.

Hey Design is a strong fit for B2B SaaS teams whose primary need is ad creative production, and whose buying decision is made easier by a €1 trial and SaaS-only expertise. If your work is mostly static ads and short-form video for paid campaigns, their tiered pricing lets you pay only for the scope you actually use.

magier is the better fit for teams that need a broader creative partner, especially if Webflow development is part of the picture. The art director review, the verified track record across 2,000+ reviews, and the wider service scope make it a more complete solution for teams with diverse design and development needs.

Whichever direction makes sense for your team, the best next step is to look at the section of this comparison most relevant to your situation, whether that's pricing, scope, or quality, and use it to frame your evaluation call.

If magier sounds like the right fit, you can book a demo to talk through your specific needs with the team. And if you're not ready for a subscription, magier also offers one-time projects for larger-scoped work.

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